It's supposed to help calm people's fears of masturbation and to help bring it out in the open – but you don't put your real name on any of the things you write. This accomplishes the exact opposite effect of bringing masturbation out of the closet. You say it's all right to talk about masturbation and to do it, but at the same time you seem to be saying it's wrong to admit that you do it. At least that's the mixed message the site sends.
I choose to use a pseudonym and mask my face because as the editor of a magazine that's read in about 40 different countries worldwide, both my face and name are known to probably about 100,000 people in the world. The magazine has nothing to do with masturbation, and I'd rather keep those "lives" separate. Also, there are people who occasionally threaten me because they consider JackinWorld dangerous to society, and for personal security I've done everything I can to anonymize myself. I don't make enough money to hire a bodyguard or buy a house with a security gate.
I hope you can see that for practical purposes, revealing JackinWorld identities is difficult at this time. Let's hope that in the not-so-distant future, this will all change.